The bike culture magazine was a complete redesign from the initial launch, cover to cover. Organization and wayfinding were of particular consideration, including development of department headers and treatment of feature articles. Creative direction, project & advertiser management, and front-to-back design continued for fourteen quarterly issues, as well as three special editions.

DowHouse’s time with BikeMonkey also included materials for its wide roster of events—posters, logos, apparel, rider guides, and more for Levi’s GranFondo, as well as many mountain biking races.